Bryan Enterprises, a subsidiary of Bryan Health, and Sanford Health Plan, a provider-led health plan that is part of Sanford Health’s integrated system of care, partnered to develop myAdvocate Medicare Advantage, a new, innovative Medicare Advantage plan that offers members a more personalized experience while delivering better outcomes.
Together, the two organizations, which have a shared legacy of serving rural Midwest communities, will develop a Medicare Advantage product driven by input from a provider advisory council and designed to meet the unique needs and expectations of seniors in the greater Nebraska area. Bryan will help build out the provider network while Sanford Health Plan will provide core health plan operations through an administrative service agreement.
Bryan Enterprises, a subsidiary of Bryan Health, is a legal entity for joint ventures between Bryan Health and businesses to deliver health services.
Bryan Health includes Bryan Medical Center, Kearney Regional Medical Center, Grand Island Regional Medical Center, Crete Area Medical Center, Merrick Medical Center, Bryan Physician Network, Bryan Heart, Bryan Foundation, Bryan Health Connect and Bryan Enterprises. Bryan College of Health Sciences has 773 students in its undergraduate, graduate and completion programs.
Sanford Health Plan, a provider-owned plan that is part of Sanford Health’s integrated system of care, has served the region since 1998. The plan is the second-largest carrier in South Dakota and North Dakota and, together with Security Health Plan of Wisconsin, Inc., cares for nearly 425,000 members throughout the Midwest. Sanford Health Plan operates in the commercial, ACA and Medicare markets.